seo consulting

This is the second part of an article series in which you’ll find many tools that you can use to monitor your site’s search engine position and see how your do-it-yourself search engine optimization efforts are coming along.

The following tools are for monitoring your search results in the three major search engines. It isn’t an all-inclusive list, but rather a highlight of some of the tools you can use. (I’ll point you to one of the master lists when we get into more general tools in part three.)

Using Your Google Site Information Page

I’ve covered this in an earlier article, but just in case you missed it, we’ll go over it again briefly here. (If you need more help following along, you can listen to one of my recent podcasts for a convenient audio walkthrough.)

Open up your browser and go to Google’s home page. Type in info:yoursitenameandsuffix. So if your site was ExactSeek.com you’d type info:exactseek.com. You can also use site:yoursitenameandsuffix to find out which pages have been indexed by Google’s search engine spider.

This search will tell you pages that Google considers similar to yours. It will also show sites that it considered linked to you, and show sites that carry your full url, hyperlinked or not. It’s not 100% accurate as far as telling you all the sites that are linked back to yours, but what you can learn from this is which backlinks matter.

From here you can also see the last day Google spidered your home page.

To see this in action, click on the first group of information links, “Show Google’s cache of yoursitename.com” If you look next to the word “cached” one the first line, the date is expressed also.

Sometimes it seems that the cached time for yoursitename.com and www.yoursitename.com are different, so be sure and check both.

Finding Information About Your Site In Yahoo

http://help.yahoo.com/help/us/ysearch/tips/tips-08.html

This document will tell you how to find out what sites are linking to you, give you the results for how many pages of your site are in Yahoo, and more. Once you get to the results page, you’ll

be able to view your cached pages, etc.

Discovering Your Site’s Status on MSN

http://search.msn.com/docs/siteowner.aspx

As the page in the help section states, you can use site:www.yoursitehere.com to find out if a document at your site has been indexed. The results page will also give you the date of last caching.

Google Rankings

http://www.googlerankings.com

You’ll need a free Google API key for this one, and the site has the direct link telling you where to get one. You’ll have to enter this key in order to query the site for information on Google.

With Google Rankings, you’ll be able to see where you rank within the top 40-1000 results in Google for a given keyword. I recently noticed that it also displays results for MSN and Yahoo, with links to each search engine.

They also have some other tools that will track your keywords over time, as well as one they call the “Ultimate SEO Tool” that will measure your site’s keyword density.

Google Backlinks Checker

http://lilengine.com/tools/backlinks-tool.php

LilEngine.com’s Backlink Checker will measure the number of links you have pointing back to your site against competing sites. Handy if you just want a quick comparison of how many links you have versus others, though how much getting more links back will help varies, depending on other factors.

Yahoo Search Rankings

http://www.yahoosearchrankings.com/

From the same folks who brought you Google Rankings, using Yahoo Search Rankings, you’ll be able to see where you rank within the top 1000 results in Yahoo for a given keyword. If you just want to see your Yahoo rankings, it’s quite helpful.

You can find more Yahoo tools that use the Yahoo Web API at their developer’s site : http://developer.yahoo.net/wiki/index.cgi?ApplicationList..

In the next part of the article, we’ll take a closer look at other tools that give you more specific information about the links pointing back to your site, keyword research, and more.

Tinu is a website promotion specialist who can teach you many do-it-yourself ways to bring more traffic to your site in addition to DIY SEO. Subscribe to her ezine at http://www.freetraffictip.com/thebook/ for more details.

You may have heard this claim, but it is ridiculous in our opinion. Web Position even came under fire during our session on search engine optimization and marketing at last year’s official Miva Conference. How would Google know if it was actually you that was checking the rankings of your site? If it were true, you could easily get all your competitors banned as well. That would be something if the folks at Web Position started to market their software with “Use Web Position and get your competition removed from Google!”.

Here is what Google says about Web Position in their guidelines:

Don’t use unauthorized computer programs to submit pages, check rankings, etc. Such programs consume computing resources and violate our terms of service. Google does not recommend the use of products such as WebPosition Gold™ that send automatic or programmatic queries to Google.

As you can see, the first two sentences are about many programs and not just Web Position. The final sentence even says “use of products such as WebPosition”. Since Web Position is a leader in its field, it makes sense that Google would use them as an example. Here are some things to ponder on the issue.

1. WP has never required that

   you check Google for your rankings.

2. WP has constantly added features to simulate actual browser queries, just as if you were doing it manually, waiting periods of time between searches, and other features to not abuse Google.
3. Most users have an ip randomly assigned by their internet service provider which has nothing to do with their website. As implied before, you can do individual site ranking checks on your competition’s website. So it is pretty absurd to think that Google could detect the actual person using Web Position in most cases and ban their website or the website being checked.
4. Web position now has the feature of using Google’s API which does not violate their terms of service.

So it turns out that Web Position is not as evil as some people think. It can even be a great supplement to the search engine marketing of your website.

Jason Henderson is the world’s leading authority on search engine optimization and the Miva Merchant shopping cart. Miva Corporation has invited him to speak on the subject for three years in a row during their official conference. More information can be found at http://www.jmhonline.net/searchmiva. For more information on Web Position, see http://www.jmhonline.net/wp

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Today’s topic is going to cover a favorite subject of mine, search engines. I am naming this one How to Dominate the Rankings.

Must be asking, what in the world makes you an expert on dominating the rankings? What’s your credentials. Your right, I have none and I’m no expert. I’m not sure how to dominate anything but my monkey. It’s a joke people, just jokes. What I do know is some of my sites are at the top of the rankings and new websites I am working on are rising everyday.

Ok Ok, enough already. I think you get the point. I may not be an expert, but I have somewhat of an understanding of how to rank on the 1st or 2nd page. Sooooo. Do I have your attention now. Goood!

How do you get your site to the top of the rankings for your keywords. No one really knows the true answer as the search engine world is very complicated. However there are things that you can do to take your website from a site that only you (and maybe some friends) know about to thousands of people knowing.

There are 2 factors that you want to consider in your search engine optimization. They are called.

On-page optimization

Off-page optimization.

Just from the wording you can probably take a good guess at what they are. So I’m not going to go into it. You take it from here. Good luck.. . .

Nah, I’m kidding. Let’s talk about On-page.On-page optimization is factors that you change on your page. Off-page is factors on other people’s websites. What’s more important you may ask? Both are important, but off-page is more important than on-page. Back in the hay day of the internet, on-page ruled. But due to spammers and cheats, on-page became less important but still holds some revelance. So make sure you get it right.

Today’s post is going to focus on on-page for right now. Like my momma always told me, “make sure your backyard is clean before you worry about someone else’s” I never understood that when I was young. But it sounded good. I do now though.Anyway, back to the subject. What are factors that you can change on-page to help your rankings. Several. Let’s talk about a few here.

I think one of the most important ones to change is your Title. Really!! Yes really. You should come up with a good clean title to your website. Not just any Title. The Title of all titles. Your title should be readable to users, such as you and me, but contain YOUR keywords that you want to focus on. Let’s look at this in more detail.

The Onla Adult Entertainment Site’s title is Adult Entertainment Online. Remember above our keywords that we are ranking high with.

To name a few

1. adult entertainment

2. entertainment online

3. adult entertainment online

Ooooohhhh. Is it making sense now! Notice anything between the keywords we have and the Title of the page?

Alright now on to the next factor meta description and meta keywords. Thing to note: With Google, meta keywords mean nothing. It does not consider it. But most of the others do, so it’s good to have in there just in case. I try to optimize my sites for all the SE’s, not just one.Word of caution here. Do not go crazy with the keyword. You do not need to put every instance of the keyword or keyphrase in your meta. For instance if your keyphrase is going to be baby momma. You do not need to stuff it with baby momma daddy uncle sister cousin best friend mom. Just put a few key pharses, around 15-20 is a good number to target.

Your meta description should touch on

your keywords as well. After that, next you want to do is make sure your keywords or phrases appear in your content of your page. Bold or underline one or two just to add importance to it. A side trick that some seo experts say to do is add h1 and h2 tags. Some even go as far as adding h3 or h4 tags. These are called header tags. You add them into your code. Myself personally, I only go up to h2.

If your website is full of pictures and banners, search engines cannot see them. Change the alt text of the banner or picture. The alt text is the text that is viewed if a user puts his/her mouse over it. It appears in a little box. Search engines can see that. Put some of your keywords in there. Again, do not spam. I trick I do to not appear to spam is put the keyphrase or keyword and end it with banner or image or picture. For example, keyword baby momma and I have a picture on the site. I would put the alt text for picture to be baby momma picture 1.

There are more things to do in which we can speak on it later. What I can tell you is to put your keyword in the search and find the website that is ranking number #1 and copy what they do. Their number #1 for a reason right? So duplicate the format and you should get similiar results.

Let’s talk about a few things not to do. These will get you banned or penalized.

1. Do not make the keywords or phrases the same color as the background. So to the user, they never see, but the Search engines will. They do not like it and it’s consider spammed. If your site does not have the content to fit the keywords and you cannot get creative enough to mix it in so it flows, change up your keywords. Focus on some that you can make flow. But do not do that trick. It’s an old trick and SE’s are smarter than that. They will know that it’s being done and ban you. If your site is doing this now, this is probably why your not ranking well.

2. Keyword spam. This is just repeating the same keyword over and over and over again in your title, meta description and through your page. Again another no no. This will get your site banned from the SE. They see this as spam.

In summary, as I always state in my post, focus on your content. Overall that is the best advice. Set your page up right and focus on the content and the rest should fall in place. With most SE’s, when your webpage optimized, it’s a waiting game. A little known fact is most websites, probably in the high 80 percentile are not optimized at all to rank well. Your well optimized website will stand out to SE’s and move up. Just stay focused on your content. Change up your content regularly, say once every 2-3 weeks, monthly at the worse. This is a good thing as the SE’s will see your site as important and keep checking back due to the updated content.

We will get into Off-page on another post. I think it needs to be talked about separately. Right now I will let you guys run so you can get working on optimizing your websites.

Feel free to share your seo tactics with everyone. Happy optimizing.

John Cal

Adult Entertainment

Work at Home Based Business Ebooks

SEO Expert. Own and operate several high pageranking sites and top 10 positions with the SE’s.

When choosing your Wisconsin search engine ranking optimization strategy, there are a few things you would like to consider in order getting a high ranking in the search engines for your site.

In this article you will find a few top tips about off-page factors that can help you Wisconsin site to rank high in the search engines.

When you read below you will learn about the importance of inbound links and how to get those top sites linking to you.

Here are a few basic tips that can help you in your Wisconsin search engine ranking optimization efforts:

1. Do not engage in excessive link exchange programs. That means, do not trade links with sites that bury your link along with a hundred others on a link page, because the search engines do not like that.

2. Improve your site by writing high quality optimized content that other

webmasters find useful. This way you will get natural inbound links to your site.

3. Write useful articles with top content and submit them to article directories with your link in the resource box. Since these articles are free to use for others to publish on their sites, you will get a great number of top inbound links that will help the improvement of your Wisconsin site.

4. Finally a tip that I have not tried myself yet. As a part of your Wisconsin search engine ranking optimization strategy, you also could buy text links on other high traffic Wisconsin sites.

Implement the above four steps and you will see that your Wisconsin search engine ranking optimization efforts will bear fruit.

Johnny is an author who thinks Wisconsin is the best place on earth. He also writes about ice hockey equipment and the NHL.

Through search engines and directories, the Internet provides a quick and easy place to choose a local merchant or business.

Just because the Internet is worldwide doesn’t mean local businesses can’t benefit from having a website and a presence in the search engines. Realizing the benefits of local searches Google recently launched “Google Local.” This feature allows searchers to enter in their zip code and search using keywords. When the results are returned they provide the address and phone number of the businesses. Google and MapQuest have partnered to provide maps and directions to the locations that are returned in the search. Yahoo, AOL and MSN also have local capabilities.

The Kelsey Group and ConStat have found that 70% of US households use the internet to shop for local products and services. http://www.imediaconnection.com/news/5319.asp

More and more people are turning to search engines and online yellow pages to search for local companies. A website allows for

business owners to provide more information about their products and services than a full-page ad ever could.

An important update to make for your site is adding your physical address to your site pages, in the footer perhaps. This will ensure that the search engine’s indexing spider or bot pick up the address for inclusion in the search engine. Search engine optimization (SEO) is also important so that not only is your address being pulled for inclusion in local results, but your site is found for the correct terms that describe your business. SEO can be performed on an existing site or as part of the development of a site.

Alyssa Duvall is an Internet marketing and a Search Engine Marketing Specialist. She provides proven results for Website promotion. More articles can be found athttp://bigoakinc.com/seo-articles/seo-articles.php

This article may be freely reprinted as long as all links and author information remain.

Raising your website’s position on the Search Engines is increasingly important as thousands of new websites are created each day and many may be in competition with yours. The more sites added to the World Wide Web, the more expensive advertising costs will be. Don’t get trapped into spending hundreds of dollars per day, per week or per month for advertising.

The purpose of optimizing your website is so that Search Engines can easily search your site, navigate throughout and categorize it. As well as creating a graphically appealing informative site for your visitors, you need to concentrate on building a strong keyword-based theme throughout the site.

Search Engines are large databases of Web sites that are automatically generated. These Internet search engines use a software robot or spider that seeks out and indexes Web sites. Yahoo, Google, MSN, Excite, AltaVista, AskJeeves are some of the popular Search Engines. To produce accurate search results, search engines must keep their ranking algorithms (formulas) secret.

Search engine optimization begins with choosing keywords and key phrases. This is an important first-step and goes hand-in-hand with developing your website theme and choosing a domain name. Before choosing your key phrases, you should check out your competing websites. You cannot optimize your website to reach its highest position without understanding exactly how your competitor’s websites reached theirs. Your website should have a clear theme. And your keywords must describe the theme of your site, as well as help your website reach the highest results when queried on the search engines. This is so important for two reasons. One, is because

Pay-Per-Click Advertising can be extremely costly. Two, is because the majority of the people who are looking for a product or information on the search engines do NOT click on the sponsored ads. Instead, they click on the freely placed non sponsored websites. Your goal should be to reach the top 10-15 placements in the non sponsored websites.

Before choosing a domain name for your website or company, think about the keywords you may be targeting. While you may think you have a great domain name now, it may not include your important keywords in the URL. Sites with the keyword in the domain tend to rank higher than domains without the keywords.

The next step is to gather material for your website and put it all together so it is graphically appealing, not only for site visitors but for search engines as well. This step may take quite a lot of time, and is usually ongoing, as it is important to continually add, edit and update your site. Every piece of text you add to your website should be supporting the site’s overall theme.

Now it is of paramount importance to spread the word about your website and create high-quality optimized links to and from your website to help increase your website’s page rank.

Holly Mann is a veteran of the U.S. Army and served as a Journalist and Photographer. She is now A Successful Entrepreneur and sells a Make Money Online Ebook that has helped thousands of people change the way they do business online. http://www.ThankYouRichJerk.com/cheaperbook.htm

http://www.MannCoDesigns.comhttp://www.EHostingInfo.com

Ever wondered what site maps are for?

In any internet marketing endeavor, the best thing to do is to maintain a good linkage and to always stay indexed. There many ways available to you online to have your web site indexed and spidered. Using HTML site maps is a way you can utilize to make sure that your site is up to date in the internet and search engine database.

What is a site map?

A site map basically is a page that features or lists the links you have on your web site. This will make it easier for search engines to proceed and spider your web site. It is usually found near the bottom page of a web site.

Why are site maps important?

An HTML site map is important. It should contain the top level pages. In one page, there should be just about the right amount of links in it. The link should not exceed 100 for more favorable views.

There are certain benefits in having a good HTML sitemap. This generally would assure any potential customer to easily navigate the site, find exactly what they came to look for. The site map page will serve as a tool for your visitors. This way they will opt to visit your site more if they can easily browse and find their way in your web site. It can also ensure that your visitors can very well stay in your web site.

Good links will also ensure you that spiders will locate your web site easily each week. This will make your site indexed by the important search engines online. This will also avoid your site from being dropped.

However, HTML site maps may serve more important purpose than merely as another link to click on. The specific purpose you should consider in having a site map is to make it easier for search engine robots to ‘crawl’ in your web site. Pages are located by search engines through ‘crawling.’ It is a process that goes through the index of a page, following the links and adding the pages to the database.

The problem would come in when search engines fail to locate the page because links are not that accessible. It is the site map that will address this dilemma. Search engines will be given access to the different links in your web site simply by following the site map in your home page.

Here are some

important pointers in creating your HTML site map.

1. Get tutorials on how to make your site map. There are available pages online that can give you a step-by-step guide in coming up with a good website.

2. You can also ensure that your site map looks good, to make it more pleasing to the eye of your visitor and to make navigation easier. You can get ideas for a properly designed site map online too.

3. Make sure that your site map will provide also the links to the important pages in your web site. This way your visitors will not get lost. At the same time you can ensure that your guests will still be able to get the general idea of your web site structure. It is advisable that you make links as simple as possible.

4. Make the link to your site map as visible and obvious as possible in your homepage. Visitors should not spend too much time in locating it or else you might end up losing them.

5. A site map serves more like a table of contents of your website. It should provide all of the different sections of your internet site with all the information and data that may be found in each section.

6. Each of the contents in your site map must have a hyperlink to its respective URL.

7. If you will have to give way to numerous links, you can make use of several pages. You could numbers each site-map page or you could also make use of the contents in naming each site-map.

Having an HTML site map will furthermore help you in maximizing traffic to your web site. Just make sure that your homepage as well all the internal pages are properly indexed. Creating a site map will definitely make things more efficient for you. The links to all the pages in your website will be directly connected to your homepage.

Aim high for your internet marketing endeavors. The more links you have to your site, the higher is the possibility of getting a good rank among the major search engines, so don’t hesitate to learn the rules of the game and make yourself a sure winner.

Jeremiah Patton has been currently using sitemaps for easy navigation for visitors and for better crawling from search engines. Jeremiah Patton uses a sitemap for his work at home moms website http://www.2ndincome4u.com with great success.

Everyone wants to increase their rankings with the search engines and because of this there is a ton of information available on how to go about it. Unfortunately, while some of this information is real, there is just as much or more information that is outdated, wrong, and a complete waste of time, money and energy on your part. So, you can read the following and learn about a few of the myths and pitfalls people believe about search engines and in the future you can continue to educate yourself from reputable sites that provide accurate and truthful information.

Myth #1 – Permanent Position

It takes a lot of effort to get a top ranking with the big search engines, but for some reason people believe once they reach this level of success it is permanent, almost like a prize they have earned. However, if you want to keep your prize, or top search placement, you will have no time to celebrate because your site can be bumped from the top list in minutes, hours, or it could be days or weeks. If you do not maintain your website and work on optimizing it every day and making it better, you will be eventually knocked off the list.

Myth #2 – All Search Engines

Another funny myth and pitfall many newcomers to the web fall into is that you must get your website submitted to all of the existing search engines in order to optimize your traffic and get more sales. However, the amount

of time and effort you would need to put into this will more than likely outweigh its benefits. You want to make sure your page is indexed in Google, Yahoo, MSN, and other similar large and popular search engines. This is where most of your traffic will come from and where you want to be.

Myth #3 – High Rankings are Easy

Getting a high ranking is not easy, it is actually very hard. People want you to think it is easy to get a top ranking, but in actuality it requires a lot of effort, time, money, and dedication to get a top search engine ranking and maintain it. This is because all of the search engines are looking for something different, websites are changing on a daily basis with new sites, new information, and the like. SO, as you can see, all this change makes it difficult and unpredictable to get a high ranking and maintain it without a lot of concerted effort.

There are many pitfalls and myths that are associated with search engines and increasing your traffic. What you need to keep in mind is nothing is automatic or easy. This is a business and it will require you to put forth the effort and time your website needs if you want to be number one or at least among the best.

Michael Turner reveals his foolproof way to increase website traffic in his free 7 part mini-series. Grab it free right now at http://www.powertraffictactics.com/

Running an international online business with the capability to service people from any country means that you want your site to perform well not only in local country specific results but also global results. You may not realise this but doing a standard Google search and leaving the “full web” option selected doesn’t necessarily give you your website’s true location in the Google global results. It gives you the global results given your location.

For example, the results of doing a full web search in my home city of Brisbane Australia will be different to a full web search from Toronto Canada.

Google gives results based on your location even when you are not stipulating a local result. You can click your local country only result button and get sites that are from your home country, usually determined by the domain name extension, for example .com.au for Australia, .ca for Canada, etc. or the IP address of your web hosting server, or you can click the web option and get global Internet results that vary depending on your computer’s location in the world (based on the IP address of the computer you are using to access the Internet).

Think Global

If your business can service the world then you really can’t ignore the American marketplace, or if you are in the USA don’t forget about Europe, Asia and the rest. Hence you need to know how well your site

is performing in Google global search results and unfortunately simply ticking the “the web” option in Google when searching can be misleading because your ranking will be different if it was someone in a different country doing the exact same search.

What you want to know is when someone in the the UK does a Google search for one of your terms, how high is your website up in the search results? With this little trick you can figure it out.

The Code

All you need to do is add &gl=uk to the URL at the end of the Google search query.

For example:

http://www.google.com/search?hl=en&q=sample+query&meta=&gl=uk

This tells Google to spit out the results for the query based on UK servers.

I can’t guarantee 100% conclusively that this works as I expect it does, but it definitely does something and you should try it yourself and see if your site shows up in a different place in the results. The “gl” stands for Geographic Location and of course you can interchange the last letters to test different country results around the world.

By Yaro Starak

http://www.entrepreneurs-journey.com

Are you interested in online marketing, Internet business, blogs and podcasts? Are you sick of “gurus” trying to sell you the latest get rich quick online deal?

Get educated, it’s the key to real online wealth.

Download and read quality how-to articles and listen to podcast audio files in mp3 – Visit my blog: Entrepreneur’s Journey.