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If you’re an Internet marketer, you should know the value of getting the right kind of links to your website. The following article will provide three ways in which you can efficiently build backlinks for your site and also use them to your benefit.

One of the most overlooked strategies to build backlinks involves reviewing items on Amazon.com and ePinions. This is a unique strategy for getting backlinks to your website via showing off your expertise. When search engines such as Google see that you have backlinks coming from places such as authority sites like Amazon, this will be a very good thing. Remember to only do reviews on products that relate to your website because you only want targeted backlinks. Your reviews don’t need to be too long, they could be around 100-150 words because your main aim here is to gain a backlink by providing value to the end users. Anyone that enjoyed reading your review and want to see more from you would click through to your website, which would be positive for you.

You can also create a Squidoo lens or a HubPages about the niche you’re targeting where you can post your link in the resources. Build more backlinks by writing targeted articles in your niche and embedding anchor text backlinks throughout the articles. With authority sites like these, backlinks tend to carry heavier weight than some of the other sites online. The best part about this type of backlink building though is

that it costs you nothing if you do it yourself and you don’t have to go through a long waiting period to make it happen.

Lastly, make the best use of press releases for backlinks. This may be the simplest method for gaining backlinks despite the fact that few use it because they find it hard to use. It’s really not that difficult, you just need to find a piece of news about your site that is newsworthy or one that people would be interested about. You have options online for paid and free release distribution services to get the word out. You will be able to increase your backlinks if you can get alot of sites to publish your press release.

In conclusion, the above tips show us how easy and effective quality link building can be if you take consistent action. That’s right; when you utilize these tips, you will experience good results.

You must continue to enhance your site’s backlinks so that you will keep your rankings and beat your competition for the top spot. Once you get the taste of SEO success and see traffic pouring in, there will be no looking back.

As you know building backlinks to our website is very important if we can do it right it can bring us a lot of free targeted traffic to our site. You can visit Traffic Reloaded if you want to discover an effective ways to build quality links to your site.

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E-commerce is a cut throat business. You have to arm yourself with the proper know-how and the tools to make your site a cut above the rest. Each day, more and more sites are clambering to optimize their rankings in websites and if you lose your guard, you may just get trampled on and be left in the abyss filled with so many failed e-commerce sites.

Search Engine Optimization or SEO is a term widely used today by many e-commerce sites. For the past few years and the next ten years or so, search engines would be the most widely used internet tool to find the sites that they need to go to or the product or information they need.

Most people that use search engines use only the ten top search results in the first page. Making it to the first page, more so to the top three is a barometer of a sites success in search engine optimization. You will get a higher ratio of probability in being clicked on when you rank high. The more traffic for your site, the more business you rake in.

But, it is essential to grab a hold of that spot or make your ranking even better. As I aforementioned, each day is a new day for all e-commerce sites to make them selves rank higher using search engine optimization. It is imperative to make your site better and better everyday.

So just what is search engine optimization and do you have to use it? The answer to why you have to use it is an easy one. You need search engine optimization to be number one, or maybe at least make your site income generating.

With search engine optimization you can get the benefit of generating a high traffic volume. Let’s just say you get only a turn out of successful sales with 10 to 20 percent of your traffic. If you get a hundred hits or more a day, you get a good turn out of sales already. If you get only twenty to ten hits a day, you only get one or two if not any at all.

So once again, what is search engine optimization? Search engine optimization is utilizing tools and methods in making your site top ranking in

the results of search engines. Getting yourself in the first page and better yet in the top half of the page will ensure that your site will generate public awareness of your site’s existence and subsequently generate more traffic, traffic that could lead to potential income and business.

Search engine optimization requires a lot of work to be fully realized. There are many aspects you have to change in your site or add as well to get search engine optimization. These will include getting lots of information about the keyword phrases that are popular in regards to your sites niche or theme.

You may also need to rewrite your sites contents so that you could get the right keyword phrases in your site without making it too commercial but light and informative. There are certain rules and guidelines to be followed with making your site’s content applicable and conducive to search engine optimization.

You will also need to collaborate with many other sites so that you could get link exchanges and page transfers. The more inbound and outbound traffics generated by sites among others are one of the components search engines uses to rank sites.

Try to search the internet for many useful help. Tips, guidelines and methods for search engine optimization are plenty to be found. Read many articles that can help you optimize your site in search engine results. The more knowledge and information you gather the better. This will all help you in getting those high rankings. This may require a little time and effort in your part but the benefits will be astounding.

If you can part with some money, there are many sites in the internet that can help you in search engine optimization. There are many sites that help in tracking keyword phrases that can help your site. There are also some content writers that have lots of experience in making good keyword laden content for your sites that have good quality.

Act now and see the benefits garner with search engine optimization. All of these will result to better traffic and more business for your site and company.

Terry Detty uses Web Directory Submission and Web Advertising for higher SEO Rankings. Greater Results are given out using this Internet Advertising Services Website.

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Thinking about purchasing that premium SEO software that will hyper-optimize a website in under 2 minutes and 2 seconds?

Ask the following question first: What do I know about SEO?

If the answer is “nothing”, then don’t buy it.

Marketers are banking on the lack of knowledge among consumers. It is no different whether it is the SEO world or the automobile world or the cell phone world. The best search engine optimization tip I can provide is this: educate yourself.

Search engine optimization help often comes in two forms:

1) The Big Sell

2) The Complex and Mysterious

Attempts to “sell” search engine optimization software are really of no true help. These marketers are trying to sell something, not necessarily trying to help. When it comes to SEO, learn more about it before buying the latest SEO gizmo. Though it is true that we all need tools and services to complete tasks more efficiently and quickly, it is also true that we can better use those tools if we understand and learn the underlying processes. Let me state unequivocally that there is no need to go out and blindly purchase search engine optimization software that will cost $100 plus (sometimes much higher!). Just like anything else that someone will try to sell, take a step back, relax, review, reconsider and learn more.

Some articles on search engine optimization are written for those “in the know”. Replete with complexity and mystery for those of us whose days are not filled reading the

latest industry inside scoop. It takes a lot of reading and searching to discover the best, sound search engine optimization advice.

Has the SEO Fog lifted from around your head?

Has the “I MUST buy that cool SEO software” syndrome been cleansed from your system?

The urge to go out and buy these “cool tools” is based on the fact that SEO is hard work. It takes time, energy and education to do it right. However, it is in persevering and taking the time to learn that will ultimately lead to success.

How much education does one need?

At the very least, the ability to answer the following basic questions:

How does search engine optimization fit into an overall marketing strategy?What are onpage and offpage optimization? What are the steps for fulfilling each?Which are the main search engines? What three are truly important?

Don’t spend big bucks on anything until answers to these questions can be found.

If you are simply looking for a search engine optimization tip that will make life on the web a little easier, then my recommendation is of no use. But you will find, as many have, that you will jump from one SEO tool to another continually searching for that magic bullet. Save the pain (and money) and get educated first.

P.F. Flyer develops Recommended Web Tools, a resource for those just beginning to develop their own websites.

A more complete form of this article, with included resources, can be found at Search Engine Optimization Tip.

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When shopping online for Link Management Software that can help create and automate your links directory, some important features that you should look for are as follows:

The software should,

  • Create the links page based on your own template.

  • Allow addition or removal of links at the click of a button and have the links page rebuilt.

  • Allow webmasters to submit their site.

  • Notify you when a webmaster has submitted their site and give you the option of accepting or rejecting their submission. .

  • Automatically check whether link partners linked back to you.

  • Help to automate the process of finding new partners.

  • Be easy to install.

The key to success for a website or online business is good search engine ranking. All of the major search engines use link popularity to determine how well a site will rank so the more high quality, relevant links that lead to your site, the higher it will rank.

There are a number of link management software scripts on the market but the one that I really enjoy using isLinkMachine. This is a

relatively new link exchange management software that does not require an mySQL database and is very extremely to install. This software makes it very easy to find and contact quality link partners, generate custom link pages that match your site, and keep track of reciprocal links. LinkMachine automatically updates your link pages the instant they’re changed – no uploading required. Link exchanges increase a site’s targeted traffic, search engine ranking, and sales.

LinkMachine finds hundreds of popular, relevant sites to potentially exchange links with. Invite the webmasters of these sites to exchange links, using LinkMachine’s fast e-mail templates. Generate custom link pages that perfectly match the look of your site. And keep track of each reciprocal link to your site.

LinkMachine is a Php application that runs on your web server. So it can automatically update your link pages the moment a change is made – no need to upload files each time a new link is added.

There is a free 10 day trial and a 30 day money back guarantee.

Ken Austin

Install LinkMachine Free

Take your internet marketing to new heights

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Search Engine Optimisation is an essential step to online sucess! If you aren’t on the first page of the search engines, you’re missing 99% of people searching for your organisation, products or services! Did you know that last month there were over 3.8 Billion searches on Google alone and even if 0.1% of them clicked through to your site, you would see a massive increase in traffic and business.

Promote offers a range of search engine optimization and online marketing specialist skills to help your business succeed online. Whether you are just starting to push your products and services online or are well established, we can work for you to implement a complete online marketing system that can include newsletter writing, blogging, SEO, Google Adwords and other internet lead generation systems.

Get Found In Google Above Your Competitors

Our staff can take care of all of the work whilst interfacing with your website designer to improve your website traffic and sales conversions. We

sit down with you to learn about your business, what makes it different, what your goals are and what it is that you need. It might be lead generation, over the web sales or any of a range of scenarios. Whatever you need, we can work as your online marketing team.

• When we work with you, our process is simple:

• We come to you, sit down and spend around an hour (or via phone) to learn about you, your business and your needs

• We discuss options and ideas with you.

• We put together the most suitable search engine optimization, PPC and online marketing plan for your site.

• We implement the work for you and report back to you as we progress.

If your site is invisible on Google, we can optimise it so you get found before your competitors.

Call Today on 07 3102 8312 (Australia Wide) to arrange for us to sit down with you and discuss your search engine optimisation & marketing needs!

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Business recognises the importance of SEO like never before. The growth in the search engine marketing field has been incredible, far exceeding most other industries. In the past achieving listings in search engines has been very much taken for granted by many businesses, being treated as less important as the standard marketing methods such as newspaper, television and radio advertising. With more internet consumers utilising search as their first options for finding a business of choice, search engine marketing has come to the forefront of marketing.

A few main advantages of search engine marketing over other marketing methods are:

1. The cost by comparison is quite low to perform search engine marketing over other forms of marketing.

2. Internet users are often much more qualified by the time they find your site as they have been searching for your specific service or product.

3. Your advertising is running seven days a week, twenty four hours a day. To attain this kind of exposure through any other form of marketing would blow any businesses marketing budget out the window.

The fact that SEO is a much cheaper form of advertising (and an extremely effective one) has not

gone unnoticed for many savvy businesses. Realisation that cost of acquisition is markedly cheaper means that many companies are directing increased resources from their marketing budgets towards search engine marketing campaigns.

In the search engine marketing game, Google is clearly the leader. Estimates vary as to how much of the market Google actually has, but most estimates are around 75%. This being the case; while it is important to focus on Google, Yahoo and MSN when optimising your site, the majority of focus should be spent on Google.

If you don’t have a proper SEM strategy in place, or part of your marketing budget set aside for search engine marketing, I suggest that you seriously rethink your marketing strategy and look at the benefits that your company or business can achieve through having a strong presence in the search engines. You can be fairly certain that your competitors are either utilising search engine marketing, or seriously considering it.

Do you really want them having a competitive advantage over you with your business being left behind?

Andrew Seidel – SEO Specialist and Search Engine Marketing Consultant in Sydney, Australia.

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Welcome to part three of our series of articles on search engine optimization. In the third and final part of our series of articles on search engine optimization we cover the topic of links, the types of links and what makes them so important.

Links

Links, links, links. Everybody wants people to link to their websites. Why? The truth is that high quality links to your website are important as regards search engine popularity. The question everbody asks though is “… yeah that’s great but how do I get people to link to my site?”

Well firstly there are three different types of links:

Reciprocal

A reciprocal link is when you find a site that you want to get a link from. You place a link to this website on your resources page. You then email the webmaster of the other site and ask for a link in return. The webmaster can then either accept or decline your request.

This is a very hit-and-miss process. If you make 100 reciprocal link requests you may only get 5 links. It’s also very time consuming but can be worthwhile if you get a few strong links from it. These links can “lead” the search engines directly to your site and get you indexed faster.

One note is to never name your links page “links”. Call it resources. Call it related sites but never call the page “links”. Some search engines frown on this. Also try to avoid the automated reciprocal linking software packages – personally I delete any request received from users of these packages without even reading it. Most other website owners will too.

Non-Reciprocal

A non-reciprocal link is where you ask another website to link to yours but you don’t offer to link to them in return. Unless you have a truly massive and popular website this is not a request

you can make very often . Don’t expect website owners to fall over themselves offering free links to your brand new site. Very few people can ask for a non-reciprocal link and make it happen. One possible way of getting this type of link is to offer some kind of freebie in return. A free ebook or some other incentive might just work.

Organic

An organic link is a non-reciprocal link that you never ask for. Organic links happen when webmasters link to your site simply because it’s a great resource and it offers value to their visitors too. This all ties in with the point made earlier of writing useful content. Give people a reason to come back to your site and they will. Not only will they come back but they’ll link to your site for free without being asked. These are the best possible kind of links because you don’t need to go looking for them.

Having other sites linking to yours proves the importance of your site to the search engines. If the content on your site is so valuable that other site owners want to link to it then it must be important. That’s the foundation of Googles approach to website popularity and let’s face facts Google know what they’re doing.

There are other methods to get links to your site but that again goes beyond the scope of this article.

Well I hope you enjoyed what you’ve read in Parts 1, 2 and 3. These articles will provide you with the basic knowledge you need but there’s lots more to learn if you want to be truly successful in the search engines.

(c) Niall Roche – All Rights Reserved

This article was provided courtesy of Search Engine Fuel where you’ll find tons of information on getting affortable search engine optimization

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One of the most beneficial SEO executions for your Drupal website is building quality backlinks. The idea behind building backlinks as part of the page rank algorithm is that if a page has great content, people will start linking to it. The more quality backlinks a page has, the better. But you shouldn’t rely too heavily on the fact that the content is good and quality people will automatically link to you. It is true that if the quality of content is great, so will the backlinks, but what you get without any effort will be considerably less than what you need to successfully increase your rankings. Finding quality back links can take a lot of effort, but if you use an advanced search operator, it will deliver consistently over time.

Research Prospects

The first step you have to do is research what backlinks you want to create and find the proper prospective websites. A great Google search command to build link prospects is the “Allinurl” command. Let’s say you want to find a Drupal website on that does web design.

Just type: “allinurl: Drupal design” in Google without the quotes to find sites with “Drupal” and “design” in the URL. Don’t forget that there are other important related keywords or variations that can prove to be valuable to your specific link building campaign.

Advanced Research

If you are looking to receive links back through commenting on other sites with the ability for visitors to leave

comments without using “rel=nofollow” then you can get creative. Drupal is one of the content management systems that do not include the rel=nofollow. So, using the same basic keywords or related phrases, you can locate some great sites that you can potentially get comment links.

Type in “allinurl:q=node design”. This search command looks for Drupal’s standard non search engine friendly URL format condition with the keyword “design” also in the URL.

Drupal sites with keyword phrase “Drupal design” with comments turned on and that allow HTML links to be added are almost always followed:

http://www.google.com/search?hl=en&safe=off&q=%22drupal+design%22+%22Allowed+HTML+tags%3A+%3Ca%3E%22&btnG=Search

Want to get more specific and search for the keyword in the title? Try the “intitle:” search operator.

http://www.google.com/search?hl=en&safe=off&q=intitle%3Adrupal+design+%22Allowed+HTML+tags%3A+%3Ca%3E%22&btnG=Search

If, for some unknown reason, you want to go the broad route not specify the CMS platform and just search for sites allowing the HTML tag, which usually specifies a followed link and brings up endless results:

http://www.google.com/search?hl=en&safe=off&q=%22Allowed+HTML+tags%3A+%3Ca%3E%22&btnG=Search

Building up quality backlinks for your site doesn’t have to complicated process, but it does take time and effort. If you want the benefit of quality backlinks, but don’t have the time, you should find a reputable SEO company that can do it for you the right way. Volacci is a leader in Drupal SEO providing service such as Search Engine Optimization, PPC management and Consultation. Volacci offers a guarantee: You’ll earn enough additional profits to pay for our services or we’ll work for free until you do.

Volacci.® Your Profit. Our Passion.

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The more and more I look around on the internet these days the more websites I see that are nearly fully search engine optimized so this brings me to the point of my article.

A fully search engine friendly webpage should consist of the following

1. A good title of the page.

2. A URL containing your main keyword.

3. H1 H2 HTML tags for the title of the subject, which the page subject is about.

4. Text links to other related subjected pages on your website.

5. Text links to other related websites.

6. Some good related information about what your website and what it has to offer, don’t forget you should but your keywords in the description on the website, as this will be good for the SEO. A webpage without much written text on isn’t worth much to the top search engines like Google, Yahoo and MSN.

7. One important thing you should always do is still make the webpage look attractive to your viewers, don’t cover the page in big images and lots of adverts, doing an attractive looking webpage

will help keep returning visitors and make better page views, all this will help your traffic on your website.

8. Always try and end you page with a link containing some good keywords and some text containing keywords.

Remember this is on site SEO and will help a lot with were you rank in the top search engines. You should never over do it with your keywords on your webpage, because search engines could class it as spamming. There is a lot more to on site SEO than this but I am not going to go into great detail all in one article. Please keep a look out for more of my SEO articles to come, here is a list of what articles and subjects I will try and cover

- SEO with images

- More SEO on site

- Off site SEO

And lots more, thank you for reading my article I work full-time with my comunity webmaster website helping other webmasters solve problems they have and give great tips out. For more information, visit: http://www.mkpitstop.co.uk/

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Is your website listed on search engines? When people search for you, does your site show up on page 1 or page 20 of the search engine results?

Optimizing your site to get it ranked highly on the search engines can be a complicated subject. To simplify things, it’s helpful to first understand how search engines add sites to their database. Then we’ll cover some tips that you can put on your own website that will help you to get listed on search engines and get a higher ranking.

The Major Players

Let’s start off with the major search engines, the ones that most people use. Google is the most widely used search engine with Yahoo and MSN searches following close behind. While there are thousands of search engines, it’s always a good idea to start with submitting your website to the three largest. Why? Because 95% of all searches go through either Google, Yahoo or MSN.

Who Is Powered by Whom?

Many search engines do not have their own database, but rely instead upon data supplied by someone else. This is important to know so that you can submit your site to the most popular search engine databases first. For example, AOL Search and Yahoo Search get data from Google, while MSN and HotBot get some data from Inktomi.

How Search Engines Read Your Site

There are two ways search engines read your site: automated (crawlers) and human-entered (directories). Crawlers follow the links found on your site and enter your site into their search database based on text they find on your pages. This text is either found on your public pages, or the text keywords found in behind-the-scenes “meta tags”. The amount of your keywords found on your page, the more weight it has with the search engines and the higher your ranking. But in case you think you can load your page with keywords in order to fool the search engine, think again. Search engines are smart and you can be penalized for “spamming” keywords on your website. Major crawlers include Google, AltaVista and Inktomi.

Human Directories are few and far between. Just imagine hiring enough people to research the millions of website on the Internet! It’s no wonder they’re steadily being replaced by automated crawlers. Yahoo is one of the most famous human directories, where real people actually evaluate your site and categorize it in their database directory. More and more these search engines are relying on partial automation for categorizing and listing new sites in the search engine database. In addition, getting your listing in a Directory for free can take months. Some human directories are charging a fee for business sites to be included in their directory.

How Search Engines Index and Rank Your Site

Search engines use several techniques to determine which category your site belongs in and what keywords or key phrases people will use to find your site when using the search engine.

When submitting

your site to search engines, they will ask you four things: the title of your site, a short description of your site, your keywords or key phrases (what words or phrases people typically use to search for sites like yours) and what category your site belongs in. Then they will often crawl your site, checking to see if the keywords/key phrases you supplied match the text on your website. And remember, you will be penalized for spamming your keywords and rank LOWER because of it. Also it’s important to note that search engines can not read the text in graphics, so if you are using a graphic-based navigation or have your keywords on a graphic next to your logo, the search engine will not notice it.

Some search engines will rank your site based on your title, description and keywords that are supplied behind-the-scenes in special coding called “meta tags.” While not every search engine will read meta tags, it certainly can’t hurt to use them. Again, there are rules: your Title meta tag can’t be more than 100 characters, your Description meta tag can’t be more than 250 characters, and your Keyword meta tag can’t be more than 1,000 characters. And anti-spamming of keywords applies to meta tags as well – no more than six instances of the same word in your Keyword meta tag or you’ll be penalized by the search engine. For example, if my key phrases include “business coach,” “starting a business,” and “small business coach,” that counts as two uses of the word “coach” and three uses of the word “business”.

Submitting Your Site to Search Engines

Once your site is primed and ready for the search engines, then you have to submit it to them. You have two choices: either go to each search engine and submit your site individually, or use a search engine submission tool. Remember that the majority of searchers use either Google, Yahoo or MSN, so consider submitting to those first. You’ll often find a link on their main page where you can add a site to their search engine. If you want to automate the process, use an automated submission tool. Make sure the submission search tool you select will analyze your site to tell you if you’re really ready to submit, then submit your site to the top search engines for you.

Preparing your site for submission to search engines can feel like a daunting task. With these tips in mind, you’ll save yourself a lot of time and frustration when it comes time to submitting your site and rank higher in search results.

See you on the Internet!

About The Author

Karyn Greenstreet is a Small Business Coach and Self Employment Expert with 23 years of self-employment and computer industry experience. She shares tips, techniques and strategies with self-employed people to create and grow their businesses, stay focused and motivated, and perform at their peak. Visit her website at www.PassionForBusiness.com

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